Family Owned Since 1971

Boat Storage and Winterizing Available!
Reserve your spot today!


We would rather explain the
price of quality
than have to apologize for something less!

  • Fully Insured
  • Premium Products
  • Superior Service

Boat Storage/Winterize

Request Service

Specials

Boat Storage and Winterizing Available!
Reserve your spot today!


We would rather explain the
price of quality
than have to apologize for something less!

  • Fully Insured
  • Premium Products
  • Superior Service

MSC Boat Lifts and Docks

Welcome to MSC, Inc. your dock and boat lift headquarters for Central Wisconsin. Having been a family business since 1971, our customers are our first priority!

We are committed to give your water front the personal touch!

Largest dock and boat lift inventory in Central Wisconsin! We are also the largest floating Polydock dealer in the state. Check out our dock and boat lift display on Hwy 54 between Wisconsin Rapids and Plover.

A ShoreMaster Distributor & Dealer Since 1989

 

MSC Boat Lifts & Docks - Shoremaster Distributor since 1989

Docks

Whether you are looking for the classic truss design or the modern rail style dock, ShoreMaster Infinity Dock Systems are available in unique, industry-leading models to suit a variety of waterfront needs.

Boat Lifts

ShoreMaster vertical boat lifts offer welded construction and premium components along with the double v-side design for easy access to your watercraft making the ShoreMaster Infinity Vertical Boat Lift the easy choice for your waterfront.

All Services

We offer the complete line of ShoreMaster products for your waterfront along with professional installation and service after the sale. We’ve got you covered so you can enjoy your time at the lake!

Check out our Sub Dealers!

Oshkosh Dock & Lift
  • Website
  • 920-289-0326
  • 2962 Sunset Point Lane
    Oshkosh, WI
Mittelstaedt Sports
  • Website
  • (608) 985-7118
  • S1472B Hwy 33
    La Valle, WI 53941
Zellmer Marine
  • Website
  • 920-540-8937
  • 8362 County Road MM
    Larsen, WI